Social Media. Photography.
Established in 1922 by William Lyons, Jaguar is known for its luxury saloon, SUV and sports cars. Today Jaguar cars are designed and engineered in Gaydon, Warwickshire and Whitley, Coventry.
Our brief was to produce a suite of high quality images to help drive engagement across all of Jaguar’s popular social channels.
We wanted mean and moody atmospherics with just a hint of mystery; so we headed to the Lake District in search of vast lakes and morning mist. Our focus was on striking photography that would inspire Jaguar’s audience and help the brand stand out from the crowd.
The imagery has been a real hit across the Jaguar social channels. In fact, it has featured in the best performing posts across Jaguar Global, UK, Italy, Netherlands and Canada. The imagery has had over 300,000 likes combined.